by Annie Greenley-Giudici | Oct 3, 2022
Consumer data undeniably transforms businesses, offering insights into behavior and preferences and enabling organizations to create a more tailored and targeted online experience. In theory, companies have long been responsible for managing the data they collect to...
by TrustArc Privacy Intelligence | Sep 30, 2022
California AG Announces First Enforcement Actions from the California Consumer Privacy Act (CCPA) Following an investigation into the privacy practices of Sephora surrounding its collection, use, and sale of consumers’ online activities and other personal information,...
by Casey Kuktelionis | Sep 29, 2022
Most for-profit businesses that collect personal information about consumers in California must implement and demonstrate CCPA compliance. Although enforcement began on July 1, 2020, many organizations are still implementing processes for compliance. Best Practices to...
by Annie Greenley-Giudici | Sep 20, 2022
Some consumers have long been skeptical about how some of the information collected about them in browser cookies is used by brands, using browser controls to block cookies and ads, and in some cases, anonymizing their online experiences. Brands on the other hand want...
by Annie Greenley-Giudici | Sep 15, 2022
Understanding Cookie Compliance Cookies are a major part of most websites. But you need to understand the different types of cookies and how to use them in different situations to ensure your business balances personalization and privacy. What are cookies? Internet...
by Annie Greenley-Giudici | Sep 13, 2022
Websites today are rarely a single-party affair. On any given website, consumers typically interact with a number of third parties that collect private data about them, whether web visitors realize it or not. Organizations that do so without first collecting cookie...
